DAS DISTRIBUTORS: Navigation Solution Center

MTI Solution Increases GPS Sales by 50%

DAS, a leading distributor of CE products and accessories, needed to drive incremental sales of GPS units in Pilot and Love's travel centers. They were challenged by a customer experience devoid of store awareness, sales assistance and product interaction.

A solution was needed to engage motorists to interact with the GPS units, turning potential buyers into purchasers.

DAS partnered with MTI to design and deploy a nationwide rollout of "Navigation Solution Centers" featuring live demo units secured by Freedom core, educational signage and improved product merchandising.

To learn more about how MTI’s solution and deployment achieved 100% incremental ROI for DAS within 6 months, read the whitepaper.